Proactive Business

Due to strategic reasons some partnerships have been modified

This leaves me with more room for new partnerships, and I’m not known to sit quietly and wait for things to happen—so I’m initiating a campaign and approaching various potential clients. I won’t advertise like conventional businesses since I don’t have capacity for more than 2–5 partnerships, depending on their magnitude. And I like to choose my partners. Even if you don’t undertake many projects for a client, truly understanding their business, brand, market, and target group is demanding and occupies considerable mental bandwidth. Therefore, it’s ideal to have a select few major clients as a freelancer, and then occasionally take on simpler assignments that can be executed efficiently.

What I write about my working methods on my landing page and elsewhere is there for a reason. It’s because I truly work in that way, and every single detail listed contributes meaningfully to the value of my service, the quality of the product, and the final outcome for the client. It’s my vision of how to deliver excellence in business, service, and creative output.

I will be creating some ads, branded letters presenting myself, and also some printed references. These will be placed in envelopes, lightly perfumed, and then personally handed out or sent by mail to selected companies I would genuinely like to collaborate with. I might even create bespoke content for them in advance—visit, order something from the menu, take some photos with my small camera, generate high-end visuals using AI, write something beautiful—and send it off to see what happens.

I might also send suggestions to businesses. Advanced strathegies, solutions and examples of work. It takes guts, to send to a billionaire or super entrepreneur, your best pitch and idea. To dare to ask for belief in your ability to create good results. But I don´t even think about courage. I think about something else, I think about value, deservedness and being a winner. I keep a positive orientation, thinking about what I independently think I deserve in life, both to be and to have. And then I do just that. You can also ask yourself: “What would a winner have done?”.

And as Epictetus once put it: “If your choices are beautiful, then so too, will you be”,

Business can be exciting.

Sitting in front of one of Malmös most prestigious buildings I write theese words.
This building is the icon of this city, and in a way it also manifests the height that can be achieved here.

I have also decided to do a type of health and wellness week. And only do feel-good things and relaxed business for a week. I feel, due to many things, that I need just that, after last months mad rush. I could very well use some relaxation, some smoothies, fruits, nuts, protein shakes, nutritious food, carrots, healthy meals, extra workout, jogging, powerwalks with music, tanning sessions, naps, wellness with tea in and calm music in the evening, relaxed planning and prospecting. Remembering the good times. Talking to friends and family. This and sending out the campaign, that´s my week. Of course I have to work also, but I´m so good at this job that it is like cleaning the pots or something, I can dance and listen to music and dream about good times while doing it, while still achieving perfection and cooperating as much as necesseary. 

An entrepreneur must also be allowed to have headaches. If we cannot commit to things, to push our limits sometimes, to fight hard and work hard to achieve something valuable to ourselves, then what have we got? Should entrepreneurs never be tired, should athletes never cry? When you have a plan, you commit to it. When you complete a task or a phase you rest, recover, enjoy, apreciate and recharge. And when it´s good enough with everything, then, and only then, can you evaluate to settle and reorient yourself. To live in the success and wealth, more focused on leadership and management and perhaps if you want, some goodwill projects or honourable commitments.

It´s essential with wellness and relaxation. Also with active resting, naps, sleeping habits etc. In order to feel well. If you want to be a top performer, you have to be a top recharger. And if you want to be happy, you have to be a top apreciater and enjoyer. If you want to have clarity, you have to meditate, plan, write and reflect. 

Enjoy the spring and have a good day!